Wil-Ro
Truck Bodies

Katelyn is the Director of Sales and Marketing for Wil-Ro, Inc. She has responsibility for all sales and marketing initiatives while crafting strategies that elevate the brand’s awareness and engagement. Known for her trend-savvy approach and compelling storytelling skills, she ensures that the American spirit and quality of Wil-Ro, Inc. resonates with customers across the country. With a background in marketing and a strong appreciation for manufacturing excellence, Katelyn plays a pivotal role in promoting Wil-Ro, Inc. as a distinguished leader in the industry.

Prior to joining Wil-Ro, Inc., Katelyn worked for the District Attorney’s Office as a Legal Assistant where she spearheaded multiple retention programs through grant writing and took great pride in her leadership efforts in preparing for criminal trials and various hearings. Drawing from her background in criminal law, Katelyn values personal connections and finds fulfillment in creative endeavors.

Katelyn earned her Bachelor of Arts degree from Western Kentucky University with an emphasis in Business Administration. She in active in her community, enjoys volunteering, and has served on the North American Trailer Dealers Association (NATDA) Women’s Leadership Committee. Outside the office, Katelyn spends her time with her two daughters, who keep her active and engaged, or surrounded by her large circle of friends and family.

What valuable lessons have you learned at Wil-Ro, Inc.?

At Wil-Ro, Inc., I’ve learned that time is money. Prioritizing tasks and making efficient use of time directly impacts productivity and ultimately the company’s success. This lesson has shaped my approach to work, emphasizing the importance of efficiency and maximizing output in all that I do.

Who or what is your greatest inspiration?

My kids are my greatest inspiration. Seeing their curiosity, resilience, and boundless imagination reminds me of the importance of embracing every moment with joy and optimism. They motivate me to strive for the best in everything I do, setting a positive example and hopefully, just hopefully, leaving the world a better place than I found it.

What’s one piece of advice you would give to your younger self?

Good advice to my younger self would be: Don’t be afraid to take risks and make mistakes. They are crucial for growth and learning. Always believe in your abilities and stay true to yourself, even when facing challenges. Invest time in building meaningful relationships and never underestimate the power of perseverance and hard work. Most importantly, prioritize your well-being and don’t forget to enjoy the journey along the way.

What’s your favorite quote or motto to live by?

You didn’t come this far to only come this far.” It’s a powerful reminder to keep pushing forward, no matter the challenges or setbacks encountered along the way. This motto encourages continuous improvement and a relentless pursuit of goals, reinforcing the idea that every step forward is part of a larger journey towards success and personal fulfillment.

If you could switch jobs with anyone for a day, who would it be and why?

If I could trade jobs with anyone for a day, I would choose Joe Navarro. He has a wealth of experience and knowledge in nonverbal communication and behavioral analysis, which fascinates me. Spending a day in his role would allow me to gain firsthand insights into his expertise and methods, deepening my understanding of human behavior and improving my own skills in communication and observation.

What’s the best part about working with your team at Wil-Ro, Inc.?

We thoroughly enjoy our time together! While work remains our priority, we ensure each day is filled with joy and camaraderie. Despite our diverse backgrounds and interests, we share a profound dedication to manufacturing excellence and delivering top-tier customer service and truck bodies in our industry.

Hunter is integral to the quality control process, ensuring each truck body meets rigorous standards of craftsmanship and robustness. With a keen eye for detail and a hands-on leadership style, Hunter mentors the production team while holding them accountable for maintaining high standards. His expertise in quality control and commitment to excellence align seamlessly with Wil-Ro, Inc.’s standard of quality and resilience.

Dream job as a child:

Pro motorcross / supercross racer

Most valuable career advice:

Don’t chase the money, chase the opportunity

Valuable lessons at Wil-Ro:

Stay true to who you are, stand firm on what you believe in

How did growing up in your hometown shape you today:

That there is A LOT more to the world than just what you are used to seeing.

One piece of advice I’d give my younger self:

Enjoy the time you have with your family and friends before you look up and they are gone.

Hobby or interests outside of work:

Golf, Basketball, Football, Baseball, Coaching

If I could switch jobs with anybody, who would it be and why:

Josh Coster, I would love to see the determination and commitment it takes to operate 2 businesses at 1 time.

Best part about working at Wil-Ro:

Being able to make some close friends and see the skills other people have is incredible. Wil-Ro is and always has been like a big family.

Stephen has spent more than 20 years in sales, sales management, and business ownership in a multitude of industries. He has a record of driving revenue through strategic account management and takes great pride in relationship building. Stephen was a key contributor to three of the top magazine launches in US history and was part of American Hometown Media prior to joining Wil-Ro, Inc. Originally from Gallatin, Tennessee, he and his family have relied on Wil-Ro products for over 30 years. Stephen earned his MBA from Middle Tennessee State University and a Bachelor of Science in Accounting from the University of Tennessee in Knoxville. Stephen enjoys spending time with his family and following the Tennessee Vols and Tennessee Titans.

What was your dream job as a child?

Football player, I loved playing! I was just not very good.

What was the most valuable career advice you’ve received?

Work hard, Be Nice, Be respectful, and Be yourself.

Who or what is your greatest inspiration?

My father, he shared many life lessons but always reminded me, “What is right is right and what is not is not and you always know the difference.”

If you could have dinner with any historical figure, who would it be and why?

Teddy Roosevelt, he is as accomplished as it gets. Robert Neyland for the same reason would be a close second.

What hobby or interest are you passionate about outside of work?

Family, friends and Tennessee sports!

James is a seasoned professional with extensive experience in management positions within truck manufacturing and various financial institutions. With 28 years in the truck industry, he has garnered a wealth of expertise and insight. James has also served on the board for the South Central Truck Club, demonstrating his commitment to industry leadership and community involvement. Known for his strong sales acumen and strategic leadership, James brings valuable attributes to his roles, including effective communication and a track record of achieving business goals.

What activities bring you the most joy?

I love fly fishing. What I did as a child I still do today. It’s probably an excuse to be close or on the water, but regardless I always keep a fly rod close by.

What’s the most valuable career advice you’ve received?

Always have faith, relationships, character and integrity in everything you do.

What do you admire most about Wil-Ro, Inc.?

First and foremost, the quality of Wil-Ro’s team. A close second would be the quality of our products we manufacture and taking them to market.

What’s your favorite way to unwind after a busy day?

A nice walk and a glass of wine.

What’s one book or movie that you think everyone should read or watch?

“Remember the Titans”- A great example on how teamwork should be done.

If you could travel anywhere in the world, where would you go and why?

Patagonia- They have some of the prettiest mountain ranges and some of the best fly fishing in the back country in the world. Good food too.